Discover Monetization Opportunities Worth Exploring

Finding the right monetization partners shouldn't mean sitting through endless sales calls. The Publisher Watchlist highlights ad tech companies, innovative technologies, and revenue opportunities worth exploring.

Each month, discover what featured companies offer, how their solutions could help grow your revenue, and which partners might be the right fit for your website—all before booking a sales call.

Explore this month's featured companies below.

This Month's Publisher Watchlist

Curation Media: More Revenue From Impressions You Already Have

What if your existing ad impressions could generate more revenue without adding more ads or changing your monetization setup? That’s what Curation Media is helping publishers achieve through smarter ad refresh monetization and premium demand.

Its Refresh Detect™ technology identifies valuable ad refresh opportunities and activates additional demand only when it can beat existing Prebid floors by at least 10%. The company reports an average 34.3% CPM lift on qualifying impressions, helping publishers capture more value from their existing inventory.

Curation Media is also offering a Q4 incremental revenue guarantee, with enrollment extended through October 2026 for qualifying publishers. It’s another opportunity to explore additional revenue without replacing your current ad stack.

–> Explore Curation Media’s Revenue Guarantee

Adapex: More Competition, More Revenue Opportunities

Your existing ad inventory could be generating more revenue through stronger auction competition and smarter header bidding. Adapex helps publishers explore that opportunity with solutions designed to improve auction performance, introduce additional demand, and maximize the value of existing impressions.

Its Merlin™ header bidding wrapper is built to simplify monetization, improve auction performance, and connect publishers with 30+ demand partners. Adapex reports revenue uplifts of 10–30% among publishers using Merlin, demonstrating the potential of a better-optimized auction.

For publishers who already have a wrapper, the Adapex SSP offers another opportunity: adding incremental demand without changing their existing setup. With AI-driven optimization and dedicated yield support, Adapex focuses on helping publishers get more value from every impression.

–> Get Information on Adapex's Header Bidding & SSP Solutions

Infolinks: Unlocking Guaranteed Advertiser Spend

Guaranteed advertiser spend is an attractive opportunity for publishers looking to add predictable revenue without disrupting their existing programmatic setup. That’s the opportunity Infolinks is offering publishers through direct advertiser relationships and guaranteed-spend campaigns.

Infolinks works directly with advertisers to bring guaranteed spend commitments starting at $10,000 to eligible publisher placements. Its post-auction, price-priority approach helps monetize unsold or undervalued inventory while preserving existing Prebid competition and introducing non-endemic advertisers that publishers might not otherwise reach.

For publishers, the appeal is more predictable, incremental revenue without adding complexity. With lightweight ad formats, minimal setup, and ongoing optimization managed by Infolinks, the solution provides an additional monetization layer alongside existing demand partners.

–> Get Your $10,000+ Guaranteed Ad Spend

Admiral: Turning Website Visitors Into More Revenue

Your website traffic could be worth more than display advertising alone. From paid subscriptions and donations to adblock recovery, there are multiple ways to generate additional revenue from the audience you’ve already built.

Admiral helps publishers unlock these opportunities through its AI-powered Visitor Relationship Management (VRM) platform. Its technology brings together paywalls, registration walls, subscriptions, donations, adblock revenue recovery, email acquisition, first-party data collection, and privacy consent management in one platform.

Named Digiday’s Best Marketing Automation Platform of 2025, Admiral helps thousands of publishers worldwide build stronger visitor relationships while creating new revenue opportunities. For publishers looking to grow beyond traditional display advertising, it’s about making every visitor relationship more valuable.

–> Unlock More Revenue with Admiral

Ad-Shield: Measure and Monetize Dark Traffic

According to Ad-Shield, 79% of adblocking traffic goes undetected by traditional analytics and recovery solutions, leaving publishers with valuable traffic they aren't monetizing.

Ad-Shield helps publishers measure and monetize this hidden audience, known as dark traffic. Its technology detects 3–5X more adblocked pageviews and reportedly recovers 3–7X more revenue than legacy adblock solutions, without disrupting existing monetization.

With a lightweight, single-script integration, no upfront costs, and a revenue-share model, Ad-Shield helps publishers unlock additional revenue from traffic they already have.

–> See How Ad-Shield Monetizes Dark Traffic

More Companies. More Monetization Opportunities.

Discover more ad tech companies, compare solutions, and find potential partners in the Pubconnections Publisher Monetization Directory.

–> Find the Right Company for Your Business

Think Your Company Should Be on The Watchlist?

Have a solution that helps publishers grow revenue? We're always looking for innovative companies and monetization opportunities worth sharing with our publisher network.

–> Inquire About Being Featured